EA: "$40 for Star Wars: Squadrons føltes rigtigt"

Vi har hele tiden vidst at udvikleren EA Motive arbejdede på et lidt anderledes Star Wars-spil, et projekt der var i en lidt mindre størrelsesorden end det som DICE og Respawn har udgivet. Spillet hedder Star Wars: Squadrons, og er der også mere designet til et specifikt publikum, og derfor udgiver EA spillet til en pris på $40, i stedet for de traditionelle $59.99.

For nylig fortalte EA's CFO, Blake Jorgensen, firmaets investorer om beslutningen ved det seneste finansmøde, og her sagde han følgende:

"I would start with what are the player motivations we're trying to fulfil and what are the expectations of these player groups in fulfilling these motivations. We start there long before we ever get to pricing. As you've seen from us we have games across the spectrum of pricing, whether that's free to play, or $60, or $60 with an additional live service, or as part of our subscription offerings. At the end of the day, as we think about it, we start with the player, we start with the motivations and expectations that they have, and we build the game. In this case, this is a very deep and immersive game and $40 felt like the right price point given the breadth of the game."

Spillet udkommer d. 2 oktober.